“In an industry where most grades of paper are facing slack demand, tissues are one of the few specialties where sales are actually climbing,” says John Williams, president of the Maine Pulp and Paper Association (as quoted in the Portland Press Herald, 3/12/14)

With today’s digital age, demand for most grades of paper products continues to drop, however, there is a steadily rising demand for toilet and tissue paper that goes with population growth.

Not only can St. Croix Tissue capitalize on the growing demand for tissue, its East Coast location gives it a competitive advantage to more cost-effectively transport the product.